Social Impact Institute:
Brand Refresh

I recently embarked on a complete brand overhaul with ‘4community’ who workshopped a new company name ‘Social Impact Institute’ to be able to position themselves stronger in the existing market. From a new logo mark to a new colour palette, typography, graphic design, illustration, messaging, website, everything was reconsidered. After more than ten years in the business, Social Impact Institute has a strong reputation for strategically strengthening organisational impact. The rebrand was created to better convey the dynamism of a company that has grown, not only in size but in the quality and range of work it's able to produce. Social Impact Institute has continued to have a ripple effect impact on the various industries it engages, so we designed a brand to reflect this.